Ivan Georgiev Hristov

Research Units

Keywords

• Corporate Social Responsibility
• Cause Marketing
• Advertising
• Communications
• Graphic Design
• Logo Design
• Visual Brand Identity

Teaching areas

• Advertising
• Graphic design

Summary

I am a lecturer in Advertising, Corporate Social Responsibility and Psychology of Advertising at New Bulgarian University. My bachelor's degree is in Visual Arts - Advertising, I hold a master degree in Advertising Management and Visual Branding and I am working passionately on my master thesis in Developmental Psychology. In 2021 I started my doctorate in Cinema, Art and Television. I love visual branding, logo design and corporate identity.

I am a day-dreamer who always sees the others in their best colours. I fulfil myself by travelling, experiencing new places and listening to people’s life-stories. My interests in design and psychology make me look deeper into minds, opinions, behaviours – with compassion, empathy and understanding. I love finding the true meaning of things. I am usually a talker but if I remain silent, I am probably fascinated – by your thoughts, by nature’s beauty or by fine art.