IUCES: Innovation Centre for Business, Tourism, Internationalisation and Sustainability

Affiliated Research areas

• Systems and Communication Engineering
• Individuals, Markets and Organisations
• Strategy, operation research

Scientific Areas

• Not available

Keywords

• NAV

Summary

- Educational Innovation, E-Learning, Learning Analytics: CICEI treasures a long experience on the study and application of innovative teaching methodologies, typically sustained over ICTs. Since 1991, when CICEI was founded, we have applied in the classroom every advancement that happened first with the use of computation, then cooperative working and e-learning platforms and so on. The very last contributions in this lineage of teaching innovation as the use of Learning Analytics in order to improve the educational procedures.
- Export Barriers: Why don't companies export more?
- Tourist Business and Destinations Strategies: Strategy is the key factor in achieving a competitive advantage and business success. In this line, the contents of strategic management are applied to companies in any sector of activity, as well as to the planning of cities and tourist destinations.
- International Business and International Marketing: In this line we cover different aspects of International Business. We research on business internationalization, investment abroad, international business management, international strategy, and international marketing mix.
- Iuces Cybernetics, Company and Society: Research in Cybernetics, Business and Society.
- Business Intelligence: Empresa Inteligente, Turismo Inteligente: The role of information and communication technologies (ICT) in organizations is investigated, with special emphasis on Business Intelligence. The success of companies today depends to a great extent on the access and use of data. Thus, Data Analytics in companies is essential to facilitate proper decision making on a daily basis and thus obtain better results. Therefore, this line of research aims to develop and study different models based on artificial intelligence to solve business problems.
- Intelligent transport systems. Intelligent and sustainable mobility: Intelligent Transportation Systems cover a vast field, and their relevance is growing and growing every day. At CICEI we focus on smart and sustainable mobility, in particular from a Data-Driven approach. We believe cities can be more through a better mobility, by means of data science. More livable, more sustainable, more equitable.
- Machine Learning, Data Mining and Big Data: At CICEI we treasure a long experience on the application of Artificial Intelligence to real world problems. The natural evolution of this line has brought us to the use of a broad spectrum of Machine Learning and Data Mining methodologies, including for instance Data Stream Mining. Likewise, we have infrastructure, know-how and experience on the use of parallel computing and Big Data architectures, using free software.
- Success and business failure: Capital intelectual, responsabilidad social, abandono empresarial, empresa sostenible, emprendimiento: This line of research faces the complicated challenge of studying the determinants of business success and failure, focusing mainly on small and medium-sized enterprises and in the tourism sector.